Ad formats

In-Page ads

In-page ads are displayed directly on the website. They works with all browsers and platforms, and especially work well with iOS. Non-intrusive, they provide an access to an audience that might be tired of push formats.

Large exit buttons exclude the possibility of unintended clicks.

Works with all traffic. You can target any GEO, device, browser or OS.

High CTR - 25% better than push on account of its native “feel”

No mislead. This is important for google compliance

Works well with most verticals.

In-page ads are visually similar to push notifications and native ads. The difference is they appear directly on a publisher’s site while the user is browsing. This means that there’s no need for a user to opt-in or subscribe for your message to get through

Google compliant with no “bad ad” reporting.

User friendly. In-page ads are non-intrusive, easy to close, and do not block content.

No traffic is lost, with a 100% fill rate across web, mobile and tablet platforms.

Quick and easy setup.

750000000

Daily impressions

26000

Publishers

12000

Advertisers

10000

Campaigns (yesterday)

Volumes and prices

Check our volumes and prices per ad format. We work with CPM / CPC / Smart CPM

Country	Minimal bid	Recommended bid	Yesterday clicks
India (IN)	0.001	0.003	1 927 356
Russian Federation (RU)	0.005	0.029	1 186 820
Indonesia (ID)	0.002	0.009	1 116 080
Brazil (BR)	0.001	0.015	972 968
Kazakhstan (KZ)	0.003	0.024	356 108

We got great pricing for your traffic on Revshare, CPA, Fix CPM, and Fixed Prices.

CPA Rates

Country	Minimal bid	Recommended bid
New Zealand	0.0838	0.0500
Australia	0.0637	0.0531
Canada	0.0481	0.0392
United States of America	0.0444	0.0584
United Kingdom of Great Britain and Northern Ireland	0.0427	0.0474
Austria	0.0371	0.0340

FAQ

Please do not hesitate to contact us if you have any other questions

What are in-page push notifications/ads?

Introduced by advertising networks in 2020, these new creatives resemble classic pushes only that they load directly on the page as users view the publisher's content. Formatted as notification alerts, users highly engage with them, resulting in increased traffic and ROI. They follow cost-per-click (CPC) pricing.

How are inpage push ads displayed to users?

Displayed as short message alerts, people see the ad after initially loading the page following a time delay of some seconds. They slide into view and contain a short description, title, image, or icon. Each banner comes with a close button. Users don’t receive prompts beforehand to enable these alerts.

Are inpage push ads effective?

Compatible with all devices, a new ad format has granted advertisers access to a previously untapped audience of iOS users locked out following Apple's ban. Hakuna has also noted that they are receiving higher click-throughs than classic web pushes. Publishers don't ask for opt-ins eliminating a previously crippling barrier that reduced ad delivery.

How to get started with inpage push ads?

For companies engaging in in-page advertising, they need to join ad networks that offer this innovative format. Hakuna is an ad network that advertisers can join. On the platform, campaigns can leverage precise targeting to create personalized ads. Advertisers can split traffic between classic and in page push traffic.